Buyer's Guide

Helping a buyer purchase their home is one of the most impactful parts of your job. With Luxury Presence’s platform, you can anticipate your clients’ needs by tracking activity across your website, app, and dashboard.

Homebuyer's Guide

Purchasing a home is one of the most meaningful milestones in your client’s life. To ensure they feel prepared, it’s important to set clear expectations about each step of the journey. Explore the resources below to see how Luxury Presence products can support you in guiding buyers through a seamless and exciting process.

How it Works

Step 1: Establish Buyer Criteria

View your clients' saved contact in the website/app to track their engagement. Use the Analytics Dashboard to monitor their usage across your platform. Encourage them to “like” or “dislike” properties in the Mobile App so you can refine their collaboration before they even ask.

Step 2: Guide Financial Planning

Share educational resources on your LP website to help clients budget. We include a mortgage calculator tool and provide estimated monthly payments. Use activity tracking to see which financing-related pages they’ve been reading, then proactively follow up with relevant lender recommendations.

Step 3: Facilitate Prequalification

Watch for analytics showing they’re engaging with mortgage-related resources on your site. Reach out before they ask - using LP’s lead insights, you’ll know who’s finance-ready.

Step 4: Formalize Representation

Use the Mobile App to share milestones like signed buyer agreements and documents.

Step 5: Lead the Home Search

Create saved searches in the Website or Mobile App, then monitor which homes clients are clicking, liking, or skipping. Use the site + app activity feed to see when they’re most active and follow up immediately. Analytics empower you to suggest new homes the moment their behavior shifts.

Step 6: Support Financing & Programs

Automate updates through AI nurturing for clients not yet ready to buy. Meanwhile, monitor their return activity - when they start engaging with new properties, you’ll know to reach out.

Step 7: Craft & Submit Offers

Use the CMA tool in your dashboard to present comps and show clients data-driven pricing. Analytics confirm which listings they’re most invested in, guiding your negotiation strategy.

Step 8: Coordinate Inspections

Track whether buyers are revisiting property pages after inspection reports - a sign they may have concerns. Share recommended Vendors directly with your clients in collaborations.

Step 9: Manage Appraisal Process

Compare appraisal results with CMA data from your dashboard to advise buyers. Continue tracking engagement - if they start browsing backups, you’ll know to step in early.

Step 10: Oversee Closing

Provide a branded LP closing checklist on your website. Use analytics and collaborations to stay connected post-close, monitoring if they begin searching again for investment or upgrade opportunities.